A simple, free website analytics tool
First of all.. it's been three whole weeks since I last posted a blog post and I just wanted to share a little note on that because I KNOW that consistent content is a struggle for so many of us. It goes something like this...
1. ALL the planning
2. ALL the intentions
3. ALL the client work
4. Sheepishly getting back to creating days (weeks) later.
When I first started out I would explain this away by saying that client work has to come first, it pays the bills.
Or that nobody cares if I don't create today.
But I now know that it's much bigger that that.
We show up and do the work.
We prioritize, set boundaries, and put our businesses first.
We are our habits.
So, we try again.
Sometimes success means narrowing the gap between falling off and getting back up.
Ok, moving on...
Today I want to share a simple, free tool that can help bring you USEFUL information from Google Analytics.
Assuming you have Google Analytics set up properly on your site, you might go in and check on a few things now and then to see how you're doing.
Or, maybe you even track your metrics in a spreadsheet each week.
I'm a BIG believer in tracking metrics so that you can see what's working, what's not, and keep an eye on any nuances in traffic, referrals, social activity, etc.
However, it can be tough to glean insight from Analytics without a good system in place for reviewing and processing the information.
Enter Quill Engage.
You can set up a free account for one site, connect it to your analytics and it provides a nice report each week that actually explains what's been happening with your site.
Now, if you already have a good system for analyzing Google's data for your site then this might be too basic but if this is an area on your to-do list to get a better understanding of, this is a GREAT first step.
I've been using it for a little over a month and I love it!
It emails you a weekly report and a monthly report and allows you to download directly to google drive and it actually provides INSIGHTS that you can do something with!